If you’re searching for a hearing clinic in Albuquerque, chances are you’ve already noticed there are a lot of options — big chains, mall kiosks, standalone audiology practices, and locally owned clinics like ours. It can be hard to know what actually separates a good fit from a bad one. Here’s what we’d tell a friend or family member to look for.
1. Board-Certified, Experienced Providers
Not everyone fitting hearing aids is required to have the same level of training. Look for a Board Certified Hearing Instrument Specialist (BC-HIS) or a licensed audiologist — someone with real, verified credentials, not just sales experience. At SoundChoice Hearing, our team includes Board Certified specialists with decades of combined experience serving the Albuquerque community.
2. A Practice That’s Actually Local
National chains often rotate staff and prioritize sales quotas. A locally owned practice has more flexibility to focus on long-term patient relationships instead of short-term numbers — and it means the person fitting your hearing aids today will likely be the same person helping you five years from now.
3. Technology Options, Not a Single Brand Pushed on Everyone
Be cautious of any clinic that only offers one hearing aid brand. Your hearing needs, lifestyle, and budget are unique, and a good clinic should offer multiple manufacturers — like Oticon and ReSound — to find the right fit for you specifically, not just what’s easiest to sell.
4. Honest, No-Pressure Consultations
Be wary of any clinic that pushes you toward a purchase during your very first visit. A good clinic takes time to understand your hearing needs, explains your options clearly, and never makes you feel rushed into a decision. At SoundChoice, we believe in outstanding outcomes over shortcuts — which means giving you the time and information you need to feel confident in your choice.
5. A Real Trial Period
Even with a great consultation, hearing aids sometimes need adjustment — or occasionally aren’t the right fit. Every patient at SoundChoice gets a full 45-day trial period, in line with New Mexico’s guarantee standards, so you can be confident before fully committing.
6. Convenient, Accessible Locations
If you’re in the Heights, Westside, Rio Rancho, Corrales, or anywhere in the greater Albuquerque area, proximity matters — especially for follow-up visits and ongoing care. SoundChoice Hearing has two locations: one off Jefferson and San Mateo near McLeod in the Heights, and one on Coors Blvd near Montano on the Westside, next to Sprouts.
Ready to Experience the SoundChoice Difference?
Choosing a hearing clinic is a decision that affects your day-to-day quality of life — it’s worth taking the time to find the right one. If you’re in the Albuquerque area and ready to take the next step, we’d love to help. Schedule a free hearing test at either our Heights or Westside location today.
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Meet SoundChoice Owner and Office Manager, Christy Castillo. Christy’s passion for helping others has led her to a successful career in customer service with over 30 years of experience. After recently retiring from a 15-year career with Southwest Airlines, she and her husband, Damian, wanted to make a difference in their hometown of Albuquerque. Since that time, Christy has guided clients through the process of improving their hearing health with SoundChoice’s technologically advanced services that are unparalleled in the state of New Mexico. Christy can help you discover that improved hearing is within reach with several financial options and a customer service guarantee.
Contact: christy@soundchoiceofabq.com

SoundChoice Hearing has changed the way hearing health care is delivered in New Mexico. Damian Castillo, BC-HIS is a native of Albuquerque, NM. SoundChoice Hearing is the brainchild of Damian and his wife Christy. Married in 1997 they have six children and three grandchildren.
Hi I’m Damian Castillo and I want to personally welcome you to SoundChoice Hearing. I have had a long customer service career but, my life completely changed when I found my true calling… helping the people of New Mexico with their Hearing Health care needs. I became a licensed dispenser in 2002 and soon after I became Nationally Board Certified, one of only a handful of Board Certified Specialist in New Mexico. When we created SoundChoice Hearing, my wife Christy and I took what we learned early on in our respective careers and applied it creating the philosophy we stand by today at SoundChoice. That philosophy is simple; deliver an amazing experience to each and every patient we see, each time we see them. Our reviews speak for themselves. We offer the latest in technology to treat every type of hearing loss including the treatment of tinnitus (ringing in the ear). Combining great technology with our experience and knowledge provides for great outcomes. So call us and book your appointment today or simply use our online booking tool to book your time and location. And thanks again for visiting!
Contact: damian@soundchoiceofabq.com

When it comes to customer service in the hearing health care industry, Chrissy Pease has over 27 years of experience. With more than two decades of working for a local audiology and hearing aid clinic, Chrissy has become an expert in providing excellent patient care to those with hearing loss. Over the years, Chrissy has also become an expert in outreach, marketing and networking within the hearing community and has built strong relationships with many hearing specialists, audiologists and senior care representatives. Since Chrissy joined our team in 2017, she has become an official licensed Hearing Instrument Specialist. Chrissy is excited to continue her career in the hearing industry and is excited to assist patients through their journey to better hearing.
Contact: chrissy@soundchoiceofabq.com