Introduction

This Privacy Policy explains how SoundChoice Hearing (“we,” “our,” or “us”) collects, uses, and protects your personal information when you visit our website. This policy applies only to information collected through this website.

By using this website, you agree to the terms of this Privacy Policy.

Information We Collect

We only collect information that you voluntarily provide to us when you contact us through our website. This may include:

• Name
• Email address
• Phone number
• Message details or questions you submit
• Appointment request details (if included in your message)

No Medical or Protected Health Information Collected

Our website does not collect or store any medical information, hearing test results, insurance information, or other Protected Health Information (PHI).

How We Use Your Information

We use the information you provide for the following purposes:

• Responding to your inquiries
• Scheduling or confirming appointments
• Providing customer service
• Communicating with you regarding the reason you contacted us

We do not use website-submitted information for marketing unless you explicitly request or consent to it.

Mobile Phone Numbers & Text Messaging (10DLC Compliance)

Although our website does not offer SMS opt-in, patients may provide their mobile numbers through forms, phone calls, or in-office interactions. To comply with carrier requirements and protect your privacy:

Required 10DLC Statement We will not sell, share, or rent your Mobile Opt-in data to any third parties for marketing or promotional purposes.

How We Use Mobile Numbers If you provide a mobile phone number by any method, we may use it to:

• Return your call or respond to your inquiry
• Send appointment reminders (manual or automated)
• Provide service-related updates

You may opt out of text messages at any time by replying STOP.

Information Sharing

We do not sell or rent your personal information.

We only share information when necessary to fulfill your request — for example, communicating with a service provider needed to complete your inquiry. These cases are rare and limited.

We do not share mobile phone data, including any opt-in information, with third parties for marketing.

Your Rights and Choices

You may contact us at any time to:

• See what personal data we have about you
• Request corrections or updates
• Request deletion of your information
• Express concerns about how your information is used
• Opt out of future contact from us

Security

We take reasonable precautions to protect your information both online and offline.

• Only authorized team members may access contact information.
• Computers and servers storing information are maintained in secure environments.

Because no transmission over the internet is ever fully secure, we cannot guarantee absolute protection, but we follow industry standards to safeguard your data.

Cookies

Our website does not use cookies for analytics, tracking, or advertising.

Some web browsers may store minimal technical data automatically, but we do not access or utilize this information.

External Links

Our website may contain links to external websites. We are not responsible for the content or privacy practices of those sites. We encourage users to review the privacy policies of any website they visit.

Contact Information

If you have any questions about this Privacy Policy or wish to exercise your data rights, please contact us:

SoundChoice Hearing — Heights 4811 Hardware Dr. NE, Ste C-2 Albuquerque, NM 87109 (505) 358-7002

SoundChoice Hearing — Westside 5600 Coors Blvd NW, Suite A-5 Albuquerque, NM 87120 (505) 358-4679